Post date :
May 22, 2023
Client Study: TFC X Sked
In the dynamic world of fashion, staying ahead of the curve is a must. As brands seek to connect with their audience on social media, time, consistency, and quality content are of the essence. That's where Sked, a cutting-edge social media management tool, enters the picture. Here, we spotlight how we effectively employed Sked for one of our clients and the impressive results that followed.
Sked's Key Features
1. Bulk Uploads: After creating user Brand aligned content, The Fashion Circle leveraged Sked's bulk upload feature to schedule a weekly content in one go. With the capacity to upload up to 50 images or videos simultaneously, this feature is instrumental in saving time and ensuring a steady flow of content.
2. Visual Planner: Sked’s Visual Planner was utilized to curate an aesthetically cohesive Instagram feed, ensuring that each post aligned with the client's fashion-forward branding.
3. Collaboration: With Sked's collaboration feature, this allowed the client to see where everything was up to, add in changes and allowed them to co-create and schedule posts. This led to a shared marketing strategy and ensuring the understanding of the client's vision was always met.
4. Analytics and Reporting: Sked’s robust analytics were instrumental in informing their strategy. By understanding post-performance, follower growth, and other crucial metrics, we tailored our approach to maximize engagement.
By strategizing ahead, The Fashion Circle scheduled posts during peak engagement times, fostering regular interaction with their client's target audience and with Sked's Canva integration was used to create striking visuals reflecting the latest fashion trends.
Thanks to Sked, The Fashion Circle analysed audience engagement data, leading to a 35% increase in follower interaction within just three months. They noted peak engagement times and adjusted their posting schedule accordingly, resulting in a further 20% uptick in engagement.
By regularly reviewing Sked's comprehensive analytics, The Fashion Circle identified which content resonated most with their client's audience. Consequently, the client's follower growth surged by 38% within six months, with our tailored content strategy.
This illustrates the transformative impact of Sked in managing a successful social media campaign in the fashion industry and we utilized Sked to not only streamline operations but also to drive substantial growth for their client. Sked, with its blend of user-friendly functionality and powerful features, and we find it to be cornerstone of our social media strategy, when setting up clients looking at this service.
With fashion, where trends change in the blink of an eye, tools like Sked empower brands to stay connected with their audience, and drive engagement! Get in touch with us to find out more about the work we did with this client and how we can apply it to your business!